Please read this information carefully. For further information, please visit www.allaboutcookies.org. Please be aware that declining or denying cookies may prevent you from being able to use the Sites to their highest capability.
WHAT IS A COOKIE?
Cookies are small text files containing information that is sent to us from your computer or mobile device. They are unique to your account or browser.
- Session-based cookies last only while your browser is open and are automatically deleted when you close your browser.
- Persistent cookies last until you or your browser delete them or until they expire.
- Flash cookies are used to remember the Sites’ settings to personalize the look and feel of the Sites. These are small files on your computer that are placed on your device via the Adobe Flash plug-in that may be built into your device or downloaded by you to your device.
Cookies are useful because they allow a website to recognize a user's device, delivering a personalized experience consistent with your choices and browser settings. This can help make your interactions with us faster and more secure.
Cookies also support relevant information and functionality to enable us to keep the website and information up to date, relevant, and error free, and to provide information about how the website is used.
These are the different types of cookies that we and our service providers may use on our Sites:
|Categories of use||Description|
|Authentication||If you are logged into our Services, cookies help us direct you to the right information and personalize your experience.|
|Functionality||These cookies are required for the operation of our Sites. For example, we may use these to enable you to log into secure areas of our website, process orders, or tell us what your language preferences are. These cookies enable you to move around the Sites and use their features.|
|Performance and Analytics||These cookies help us to analyze activities on our Sites, and on other sites where we post content, to improve and optimize the way our Sites work. For example, we may use these types of cookies to ensure that visitors can easily find the information they are looking for on our Sites by counting the number of visitors and how they move around our Sites when they are using them. These cookies also help us measure the performance of our advertising campaigns to help us optimize our Sites’ content for those who engage with our advertising.|
|These cookies are used to recognize you when you return to our Sites. This enables us to personalize our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).|
|Marketing and Advertising||Cookies and other technologies record your online activities, including your visits to our Sites, the pages you have visited, and the links and advertisements you have clicked. This is helpful to us because:
We and our service providers and partners may also append other data to information collected by these cookies, including information obtained from third parties, and share this information with third parties for the purpose of delivering relevant advertisements to you.If you register on one of our Sites, or otherwise provide us with your personal data, we may associate that information with other information we collect from or about you or that you provide, information regarding your use of our Sites, or information we receive from or about you from third parties. We will use this combined data for marketing and analytics purposes.
|Feedback and Surveys||We send cookies to your computer when you use the Sites, respond to online surveys or polls, or request information.|
OTHER TOOLS AND TECHNOLOGIES
In addition to cookies, we may also use the following technologies to collect information.
|Web beacons and browser web storage||A web beacon is an electronic file that signals when a webpage, advertisement, video, other content, an email, or a newsletter has been viewed. EFD Induction uses web beacons in conjunction with cookies to collect data that helps us better understand how visitors move from page to page within websites. Browser web storage enables websites to store data in a browser on a device. When used in "local storage" mode, it enables data to be stored across sessions (for example, so that the data is retrievable even after the browser has been closed and reopened).|
|Embedded URLs||We may use a tracking technique that employs embedded URLs to allow use of the Sites without cookies. Embedded URLs allow limited information to follow you as you navigate the Sites but are not associated with Personal data and are not used beyond the session.|
|Embedded Pixels and Similar Technologies.||
EFD Induction and our service providers may use embedded pixel technologies for the purposes of identifying unique user visits (as opposed to aggregate hits) and for advertising purposes. In addition, embedded pixels or other technologies may be used in emails and our online display advertising to provide information on when the email or ad was opened to track marketing campaign responsiveness; information collected using these technologies may be associated with the recipient's email address.The pixel technology used in the Sites enables the synchronization of internal unique identifiers between EFD Induction (AddThis) and our third-party partners to facilitate interest-based advertising. Please see the “How to Manage Cookies” section below for opt-out options.
|Widgets, Buttons, and Tools||
USE OF THIRD-PARTY COOKIES
Some of the web beacons and cookies we use on the Sites are from third parties that help us advertise, serve content, communicate with you, and measure the impact of our Sites. Such third parties can be divided into the following categories:
|Advertising||To display ads on sites across the internet. These vendors may use third-party cookies to serve ads based on a user's prior visits to the Sites.||
|Analytics||To enable us to: (a) perform analyses of information on location, interests, etc., to learn about our visitors and (b) measure the performance of our website and website content.||
Google Analytics Evaluates your use of our website and compiles reports on user activity.For information on how to opt-out of Google Analytics tracking technologies, click here.
Social media and sharing tools. Some third-party cookies enable visitors to the Sites to use social media features, like sharing and sending or recommending pages to others. Such third parties include YouTube, Facebook, and LinkedIn. Using these elements of the Sites allow these service providers to set cookies on your device and track your behaviors within their platforms. Social media and sharing tool providers may also detect your presence on the Sites if you are logged into their services.
Please note that the cookies set and tracking carried out by these third-party providers are not under our control. For further information, please view the privacy policies of these third parties.
HOW CAN I DEACTIVATE COOKIES?
If you wish to generally deactivate analytics, targeting and advertising Cookies, you may deactivate them by clicking on one of the links in the opt out table.
Finally, you may prevent the use of any Cookies whatsoever by adjusting the settings in your browser accordingly. We wish to point out, however, that in such case the functionality of our website will be reduced, if Cookies required for technical purposes are also blocked.